Chapters & slides

The lecture slides are interactive web pages. They work on a phone (slides stack into one scrolling page) and on a laptop (use the arrow keys; press M for the menu).

ChapterTopicSlides
1Introduction to Business AnalyticsOpen Chapter 1
2Basic Excel Formulas & FunctionsOpen Chapter 2

More chapters are added as the semester goes on.

Chapter 1 at a glance

1.1 Decision making 路 1.2 Business analytics defined 路 1.3 Descriptive, predictive and prescriptive analytics 路 1.4 Big data, the cloud and AI 路 1.5 Business analytics in practice 路 1.6 Legal and ethical issues

Chapter 2 at a glance

Cell references and $ locking 路 IF 路 VLOOKUP and HLOOKUP 路 growth calculations 路 common formula errors. Practise with the Top-20 Vehicles exercise.